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Read ArticlesYou're running a studio or PT business with clunky systems that waste your time and energy.
You're doing too much manual work — booking, billing, programming — and it's burning you out.
You want to scale without losing the personal touch that made your clients love you.
Your clients have complex needs (chronic illness, post-rehab, perimenopause) and you need a better framework.
You didn't get into fitness to spend your evenings doing admin or guessing your way through complex client cases. Whether you run a studio, coach one-on-one, or consult for fitness brands — I help you build systems that work so you can focus on what actually matters.
Structured mentoring for fitness professionals who want to level up their coaching, build confidence with special populations, and create a practice that lasts.
Operational audits, systems design, and team training for studios and gyms ready to move from chaos to clarity — without losing your soul in the process.
Evidence-based wellness programs for forward-thinking companies. Reduce burnout, improve focus, and build a culture of health that actually sticks.
From recovery science to fitness industry trends — Dr. Susan Baxter delivers keynotes, panel discussions, and workshops that educate, challenge, and inspire.
No fluff. No glitter. Just real strength.
Every recommendation is rooted in exercise physiology research — not trends. You get the 'why' behind every system.
From clinic to corporate, one-on-one coaching to studio operations — this isn't theory. It's what I've been living and breathing.
We don't patch problems. We build repeatable frameworks that scale with you and keep delivering results long after we've worked together.
I work with pros who are building careers, not campaigns. If you're in it for the long haul, we'll get on just fine.
I've worked in the fitness industry for 12 years and have never felt this seen, challenged, or professionally supported. Suz doesn't teach you how to sell dreams — she teaches you how to coach better.
She helped us cut our class cancellations in half, streamline onboarding, and finally train our staff without it feeling like babysitting.
Susan's understanding of the intersection between clinical science and practical business systems is unique. She helped us design a training framework that our entire national network now uses. Exceptional.
Water is fundamental to life, but its distribution within the body plays a critical role in health and disease. While we often focus on intracellular water...
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Aging is often associated with muscle decline, fatigue, and a slowdown in recovery — but what if a natural compound could help counteract this process? Enter...
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The lumbo-pelvic-hip complex is the body's powerhouse — but it's also where most movement dysfunction lives. Understanding this region is key for any coach working with clients from post-rehab back to performance.
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There's a lot of noise online about Pilates — what it is, what it isn't, who it's for, and what it can or can't do. And while I love seeing people moving in any...
Read MoreEvidence-based nutrition to support healing, energy, and long-term health. Written by Dr. Susan Baxter, PhD.
Coming Soon — We're preparing the recipe pack now. Contact us to be notified when it's ready.
Whether you need mentoring, consulting, or a keynote — let's talk about what systems-based recovery looks like for you.
Book a free 20-minute discovery call. No pressure, no pitch — just an honest conversation about what you need.